WORK AREAS
Communications
UMC believes that communication holds the key to successful implementation of projects that ultimately affect the lives of citizens. A reform agenda needs to be properly communicated to make people understand the importance of the project and the difference it will make to them. For the successful implementation of reforms and policy change requires an effective communication strategy that works like a binding material- making people understand the reforms, convincing policy makers on its requirement, inspiring people to demand for that change, participate in the process and eventually advocate to effect that policy change.
UMC designs effective communication strategies for the target audience as it knows that a well-designed strategy creates an environment of understanding, harmony and co-operation among the stakeholders.
